Terms of Service
Terms of Service
1. Acceptance of Terms
By accessing or using the Convoup platform, you agree to be bound by these Terms of Service. If you do not agree, you must not use the platform. Convoup is operated by Upgreatworld Pvt Ltd, a company registered in India.
2. Description of Service
Convoup is a WhatsApp Business Platform CRM that provides shared team inbox, contact management, broadcast campaigns, template management, chatbot, automation workflows, conversation analytics, and API access. Convoup acts only as a technology platform and does not control or guarantee message delivery.
3. WhatsApp Business Platform
The Service is built on Meta's WhatsApp Business Platform APIs. Your use of the Service is subject to Meta's Business Terms and Policies, including the WhatsApp Business Policy and Meta Platform Policies. By using Convoup, you agree to comply with these Meta policies. Convoup is an independent technology provider and is not owned, sponsored, endorsed, or certified by Meta Platforms, Inc. or WhatsApp LLC.
4. Account Registration
You must provide accurate and complete information when creating an account. You are responsible for maintaining the confidentiality of your account credentials. Sharing login credentials is prohibited. Convoup reserves the right to reject or suspend accounts that provide inaccurate information or violate these Terms.
5. Acceptable Use
You agree to use the Service in compliance with all applicable laws and WhatsApp's Business Messaging Policy. You must not use the platform for spam, fraud, or any illegal activity. You must maintain proper opt-in consent for all contacts and honor opt-out requests. Violation of acceptable use policies may result in immediate account suspension or termination.
6. Meta Conversation Charges
Meta may charge the customer directly for WhatsApp Business Platform usage, including applicable conversation or message-related fees, according to Meta's current pricing, billing rules, and account arrangements. Convoup separately charges for access to its software, infrastructure, support, and optional services. The customer is responsible for maintaining any payment method or billing relationship required by Meta.
7. Customer Ownership
As between the parties, the customer retains ownership of its WhatsApp Business Accounts, phone numbers, contacts, message content, templates, and business data. Convoup retains ownership of its software, APIs, documentation, interfaces, workflows, and other underlying technology. Convoup may process service-generated logs, metadata, and aggregated or de-identified information as necessary to provide, secure, maintain, and improve the services, subject to the applicable privacy terms.
8. Authorization
The customer may authorize Convoup through Meta's Embedded Signup flow to access and operate the selected WhatsApp Business Account, phone number, and related assets on the customer's behalf. The scope of access depends on the permissions granted by the customer and Meta. The customer controls which assets are connected. Convoup does not acquire ownership of those assets. The customer may disconnect or revoke access through the applicable Meta controls or Convoup workflow.
9. Customer Responsibilities
You are responsible for obtaining valid opt-in consent and maintaining consent records; using only approved WhatsApp message templates for business-initiated messages; honoring opt-outs and complaints; not sending prohibited or unlawful content; complying with Meta's Business Messaging Policy and applicable law; keeping your business information accurate; and maintaining any payment method or billing relationship required by Meta.
10. Payments & Billing
All services are prepaid. Subscription plans must be paid in advance. Prices are subject to change without notice. All payments made to Convoup are non-refundable under any circumstances, including subscription plans, setup services, API usage, and partial usage or non-usage. Users are responsible for evaluating the service before purchase.
11. Service Availability
We aim to provide high uptime but do not guarantee uninterrupted service. Downtime may occur due to maintenance, third-party service outages (including Meta/WhatsApp), or circumstances beyond our control. Convoup shall not be liable for any unavailability or interruptions to the Service.
12. Suspension
Convoup may suspend or limit your access where there is spam, abuse, or excessive block or complaint rates; invalid or missing consent; promotion of prohibited products or services; Meta enforcement action; a security incident; or non-payment. Suspended accounts may lose access to data and features until the issue is resolved.
13. Termination
Convoup may terminate or suspend your access to the Service immediately, without prior notice, for conduct that we determine violates these Terms. Reasons include spam activity, fraudulent usage, abuse of services, and violation of Meta or WhatsApp Business policies. You may also terminate your account by contacting [email protected].
14. Disconnect and Revocation
You may disconnect or revoke Convoup's access to your WhatsApp Business Account, phone number, and related assets at any time through the applicable Meta controls or the Convoup workflow. Upon disconnection, Convoup's authorization to access those assets ends, subject to any data handling required by these Terms or applicable law.
15. Third-Party Services
Convoup integrates with third-party platforms including Meta (WhatsApp Business Platform, Facebook APIs), Supabase (database and authentication), Groq Cloud (AI inference), Cloudflare (CDN, DDoS protection, and website hosting), Razorpay (payment processing), and GitHub Actions (CI/CD). We are not responsible for third-party service failures, policy changes, or data handling practices. By using Convoup, you agree to comply with the applicable terms of these third-party services.
16. Intellectual Property
The Service and its original content, features, and functionality are owned by Convoup and are protected by international copyright, trademark, patent, trade secret, and other intellectual property laws. Unauthorized copying or redistribution of any platform content or technology is prohibited.
17. Limitation of Liability
To the maximum extent permitted by applicable law, Convoup's total aggregate liability arising out of or relating to these Terms or the Service shall not exceed the amount paid by you to Convoup during the twelve (12) months preceding the claim. Convoup shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including but not limited to loss of profits, data, business opportunities, or goodwill, even if advised of the possibility of such damages. Convoup shall not be liable for message delivery failures, WhatsApp/Meta restrictions or bans, or data loss due to external systems.
18. Governing Law
These Terms are governed by and construed in accordance with the laws of India, without regard to its conflict of law provisions. Any disputes arising under these Terms shall be subject to the exclusive jurisdiction of the courts in Gurugram, Haryana, India.
19. Dispute Resolution
Any dispute arising out of or relating to these Terms or the Service shall first be attempted to be resolved through good-faith negotiation. If the dispute cannot be resolved through negotiation within thirty (30) days, either party may initiate proceedings in accordance with Section 18.
20. Modifications to Service
Convoup reserves the right to modify or discontinue the Service, update features or pricing, and change policies without prior notice. We will make reasonable efforts to notify users of material changes. Continued use of the Service after any changes constitutes acceptance of the updated terms.
21. Changes to Terms
We reserve the right to modify these Terms at any time. We will notify you of any material changes by posting the new Terms on this page and updating the "Last updated" date. Your continued use of the Service after any changes constitutes acceptance of the updated Terms.
22. Data Retention
Message content is retained for up to 18 months from the date of receipt and is automatically purged thereafter. Contacts and CRM records are retained for the life of your account. You can delete your WhatsApp-derived data at any time via Settings > Danger Zone > Disconnect WhatsApp, or delete your entire account via Settings > Danger Zone > Delete Account. Our full data retention schedule is described in our Privacy Policy.
23. Contact Us
If you have any questions about these Terms, please contact us at [email protected]. Convoup is operated by Upgreatworld Pvt Ltd, Welldone Tech Park, Sector 48, Gurugram - 122018, Haryana, India.
24. Final Agreement
By using Convoup, you confirm that: you have read and understood these Terms of Service; you agree to comply with all policies outlined herein; you accept all risks associated with usage of the platform; and you authorize Convoup to access your WhatsApp Business Account through Meta's authorization flow as described in these Terms.